Starbucks CEO Howard Schultz Supports Bringing Our Jobs Home
The American people need to know which corporations, and elected officials, are supporting the cause of bringing our jobs home. This website will begin the process of identifying our friends, but also identifying those politicians and companies who are working against our cause.
We believe that if all Americans knew which products were made in the USA they would purchase them, even if the price was slightly higher. In an interview with NPR, David Hessekiel, president of the Cause Marketing Forum said, "People will be more loyal customers if they are aware of good works by a company if price and quality are roughly equal.”
Our first recipient of the Bring Our Jobs Home Friend of America award is Starbucks, and CEO Howard Schultz. Schultz gets it, and understands the serious problems that many Americans face in finding good paying jobs with benefits.
Among the many manufacturing US towns that have struggled over the past 30 years is the town of East Liverpool, Ohio. Once known as “The Pottery Capital of the Nation,” one of their few remaining pottery factories is The American Mug and Stein Company.
Starbucks, and CEO Schultz have purchased 20,000 mugs from American Mug and Stein, its biggest order ever. This American company which was on the verge of closing, doubled its workforce to accommodate Starbucks.
Also to be congratulated in this effort was Hausenware, the company the supplies many of Starbucks accessories and who also chose to buy American. This story was highlighted in the media, including a National Public Radio interview from 2013, which we reference in this story. Two quotes from NPR’s story point to how the American consumer can spend its trillions in expendable income, while supporting US jobs at the same time.
Hausenware owner Ulrich Honighausen said, "When these small towns and these small factories are supported by a large customer that believes in it, we can make it happen, we can bring it back.”
And Starbucks CEO Schultz, who is also working to employ 10,000 veterans and military spouses, said, "There are hundreds of East Liverpool’s around the country today. These towns have been left for dead. And even though it's more expensive to manufacture this mug in the U.S. than it would be in China or Korea or Mexico, this is what we need to do."
Send us your thoughts on other American companies that support our bring our jobs home effort, to firstname.lastname@example.org.